The Launch
Today, we open Ljóma to the world.
Ljóma is more than skincare — it is a study in Icelandic stillness, a gathering of the land’s most elemental forces in forms made for daily ritual.
Each product is an invitation to slow, to notice, to anchor yourself in care that is deliberate and unhurried.
Our first collection draws on:
- the purity of Iceland
- the quiet power of botanicals shaped by extreme climates
- the design principles of the North — minimal, enduring, and purposeful
On the Horizon — Crème Nord
In the coming months, we will welcome our first signature creation: Crème Nord.
Inspired by the meeting of glacial stillness and geothermal warmth, Crème Nord is a night cream unlike any other.
Its formula is anchored by two rare actives:
- Iceland moss — revered for its skin-soothing and moisture-retentive properties
- Snow algae — a botanical that thrives in the harshest alpine climates, known to slow visible signs of skin aging
Designed as the final step in your evening ritual, it is:
- rich yet weightless
- deeply restorative
- subtly perfumed with the crisp air of the Icelandic highlands
The Philosophy
From the beginning, we have sought to balance natural efficacy with clean science — ensuring every formulation is as safe as it is effective, as beautiful to use as it is to behold.
Every jar is made with intention:
- vessels chosen for longevity
- packaging crafted with minimal waste
Looking Ahead
Over the next few months, we will share more of Crème Nord’s journey — from lab to launch — here in the Journal.
Until then, we welcome you to:
- explore the collection
- immerse yourself in the rituals
- join us in this Northern beginning